The Tree Vault in Sheffield’s Weston Park by Josef3.0/Flickr
Source: guardian.co.uk/wildlife
In a first analysis of the experience I have to say it has been positive. I had more reactions and interactions with my posts and tweets than I would have thought. The campaign was mainly directed to people in DMU, but thanks to the power of social media I got the chance of exchanging ideas and conversations with people living far from Leicester, who were or weren’t engaged in sustainability. It has been very encouraging to see that influential Twitter users were sharing my blog posts and positively commenting on it.
The intervention was designed to last 8 weeks and to touch different topics and behaviours that are tightly linked to climate change. The intention was to make clear that our behaviour, in our daily life at home, but especially at work/university, have an impact on the environment, and therefore have a role in causing climate change. The idea was to share information that can stimulate a discussion about these topics.
And this is the main point about the intervention. The idea was not only to bombard you with information [well....maybe a little...!], but to share this information so that we can talk about it, we can have a discussion, agree or disagree, and become more aware of the problems and the possible solutions through the discussion itself. I hope I reached this and you didn’t feel overwhelmed with the amount of information posted.
Now 8 weeks have passed and my job should be done. However, this experience particularly taught me the importance of consistency when communicating and when trying to create a discussion about sustainability [and I am sure it works in the same way for other topics too]. So I decided to keep posting and sharing information about how to be green with everyone that will like to follow me. Of course, that will need to be tighten up in my PhD analysis and writing up schedule, therefore I won’t be posting with the same frequency as before [Thankfully maybe?!?! 
) ]. So please keep following me for information on how sustainability is being embedded into De Montfort University and into my life. And I’d be very happy to have some collaborators, for guest blog posts, or suggestion of environmental activities to perform at DMU, or anything else that is GREEN that you can think of.
So it was fun, but it’s not a good bye! Talk to you very soon.
Cheers, m.
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